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Author name: Doug Franklin, MBA, PMP, LSSBB

Doug Franklin is a Senior Ads Account Manager at Cen-Tex Marketing with nearly two decades of experience in Google Ads and PPC management. A Lean Six Sigma Black Belt and certified Project Management Professional (PMP), he specializes in campaign strategy, performance optimization, and managing multi-account portfolios for Central Texas businesses. A published author many times over, Doug brings the same systems-driven discipline to every account he runs, turning ad spend into measurable, profitable growth through clear reporting and relentless optimization.